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Aussie brands look to Brazil for international expansion

Brazil was the focus recently for four Australian franchise brands looking to expand their offering overseas and appoint master franchisees. With the support of the Franchise Council of Australia, BBX, Blow Dry Bar, Seduce and Zambrero were represented at the Brazil Expo by Global Franchise Partners. The brands were showcased in the international franchise corridor at […]

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Is a master franchise the best option?

It is conventional to grant a master franchise when expanding internationally. But are there better options?  To decide on whether using master franchising is the best fit you need a different way of looking at your business plan. This new analysis will test whether you fully appreciate what are the risks and benefits of master franchising and […]

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What to do with your smart franchisees

Franchisors daily face the dilemma of whether to recruit smart entrepreneurial franchisees or discard them as potentially too much trouble. Why waste all this potential? The typical franchisee recruitment package will tell you that you need compliant applicants ready to follow the operations manual in step with the rest of the team. However to keep […]

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13 ways to boost your franchisee recruitment

Why are so many franchise discovery visits a wasted effort? It is typical that a franchisor will propose that an applicant franchisee visit the operations of the franchise system to become better acquainted with what the franchise represents. The plan is to impress the applicant with the well-developed business model, management team and a select […]

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India is the place to come to

The information below is an extract from the interview given by Alan Branch while attending in Mumbai India as a speaker on international franchising at the invitation of the Franchise Association of India.  Reproduced below is the published article appearing in Business India – The Magazine of the Corporate World – 2013   Alan Branch, […]

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Can a franchisee be sure of the right of renewal in Australia

Alan Branch A franchisor needs to remain competitive and ensure that their franchise agreement provides adequate incentive and certainty for a franchisee to continue in business.  Ensuring that the right of renewal in a franchise agreement is commercially realistic is a good step in growing a franchise system. In most franchise agreements it states that […]

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International franchising 101: the essentials

Alan Branch What are the fundamental steps a franchisor needs to consider before embracing international franchising? Alan Branch, president of global development at OptiVance 360 takes us through the issues. Most successful national franchisors aim to expand overseas; more than 30 percent of franchise systems in Australia have already done so. However continuing a national […]

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